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Direct Marketing Manager - EXPIRED

Job Title Direct Marketing Manager - EXPIRED
Contract Type Permanent
Location Watford, Hertfordshire
Salary £26108 - £30974 per annum
Job Published 01 Dec 2014
REF J49863HR
Contact Name TPP Fundraising
Contact Email

Job Description - EXPIRED

This lovely and very well-known hospice is looking for an exceptional direct marketer to come on board and work in conjunction with the Director of Fundraising to design and deliver their direct marketing strategy.

The post-holder of this position will have overall responsibility for managing the charity's donor recruitment programme across a range of channels - including cold mailings, telemarketing, door-to-door inserts and new media - in order to increase the size of the charity's supporter base and maximise the potential of all donors.

Crucial to the future development of this organisation, the post-holder will also have the freedom to research, initiate and develop new income streams for the organisation through individual giving with objectives to increase direct marketing's return on investment, maximise the lifetime value of existing donors and explore the possibilities of legacy fundraising.

A friendly and energetic place to work, the responsibilities of this role are ideal if you're looking for a step up into a more senior direct marketing position or if you're looking to break into the charity sector. If you have experience - either from the public or private sector - of executing a programme of supporter appeals and writing fantastic copy for a range of different audiences then we would love to hear from you.

Key responsibilities include:
*Developing and delivering a direct marketing strategy in conjunction with the Director of Fundraising
*Managing both the Donor Development and Donor Recruitment programmes
*Researching and developing new direct marketing income streams for the charity
*Building relationships with a network of both internal and external stakeholders, including senior figures within the hospice, agencies and suppliers
*Managing Fundraising Co-ordinators and a team of fundraising volunteers

The idea candidate will demonstrate:
*Ability to analyse data, segment and make recommendations on future direct marketing strategy using a donor database
*Experience of both project and budget management
*Extensive experience of writing marketing copy for articles in print and e-marketing
*Ability to thrive in a target and results-driven environment

For an informal and friendly chat about this position, please contact Luke at on 020 7198 6040 or at Alternatively, if you're not interested in this role but wish to register with TPP to hear about future posts, please send your CV to We do try to get in touch with all applications of interest however due to the volume of applications we receive this isn't always possible.

Closing date: Friday 12 December 2014

Plus free training for fundraisers!
All fundraisers who secure a role through TPP receive a £100 CPD voucher to use with the Institute of Fundraising. More details are available on the TPP Not for Profit website

TPP is acting as an Employment Business in relation to this vacancy.

TPP is committed to equal opportunities and actively encourages applications from all sectors of the community. We shortlist based on competencies and not on race, religion, sex, physical or mental disability, or age.

TPP Not for Profit was voted Best Recruitment Agency 2014 at the IoF PIFAs.

Ref: EXPIRED - J49863HR | Published: 01th Dec 2014